Trend & Forecasting
for BOSE
Essential part of being a CMF designer is to able to visualize an spot trends for a brand in order to provide them an opportunity for a logical expansion.
This exercise involved in understanding Bose as a brand and its values which later on materialized in color, materials and finish palettes. Unlinke other brands Bose lays emphasis on functionality more than anything else, this provides me as a CMF designer to explore this brand further.
